Most people sign up to linkedin and stop thinking about it, believing it a virtual Resume, but Chuck Hester is leading the revolution, educating people on the real power of this essential business tool. Rogue asked him to share his quick Linkedin tips to help turbo charge your network.
Chuck Hester is a pay it forward LinkedIn trainer and speaker who works with clients to help them succeed through one-to-one training, workshops, and presentations. He has an innate ability to communicate with his clients and audiences in a way that they can easily relate to, creating actionable steps to improve their businesses.
Here are a few tips on how to up your LinkedIn game in as little as 30 minutes a day.
1. Answer any invitations you have received – either accept, ignore or message.
If you are an average LinkedIn user, you’re probably receiving 2-3 invitations a day. Take a minute to review the invitation, accept it if it’s NOT generic, message them if it is and you potentially want to connect, and reject it if it’s an apparent scammer.
Pro tip: Have pre-written scripts saved in a Word doc you can cut and paste to answer invitations. One for accepting, and one asking for information before you accept it.
2. Message a new connection and invite them to talk on the phone (or if their local meet for coffee). Have one of these calls once a day.
Pro tip: Set up the call during your commute (if you do so). I usually set mine up between 7:30 and 8:30 a.m. or 5 and 5:30 p.m.
3. Post a status update 3 times per week.
5 minutes per day on average
Status updates are the crown jewel of content marketing on LinkedIn. They are reaching 10x the audience that long-form articles do. This is from experience, and I have the stats to prove it!
Pro tip: Write a series of status updates and store them in a word doc. Do this once a week, then spread them out over the three days you want to post.
4. Message connections whom you haven’t talked to in more than 6 months.
Refreshing your network and staying in touch is important, especially on LinkedIn. You never know when a connection you haven’t talked to in a while could be a new customer or referral.
Pro tip: Message each connection individually, and make it about them, not you.
These methods are ones I use daily and share with my clients so they can use them as well. All of these tips are about personal connections, and focusing on the other person, and not you.
You can learn more at http://chuckhester.com